The product specialist is a key role in marketing where he/she provides the knowledge, the tools, and the skills to medical representatives and sales teams to enable them to achieve their sales objectives through uncovering customers’ needs and satisfying them in the most professional manner. The product marketing specialist tells the story of the product internally within the company and externally to the healthcare professionals and consumers through proper research, planning, implementation and monitoring of marketing strategies, tactics and product sales performance.
Job responsibilities:
- Conducts scientific training and support for medical representatives
- Developing and recommending marketing tools to support medical representatives in promoting the company’s products.
- Designing marketing plans and campaigns
- Conducting market research
- Managing company’s social media pages
- Run consumer awareness campaigns through different channels
- Liaising with marketing agencies to conduct campaigns
- Directing sales to conduct merchandizing activities in retail stores
- Managing the launch of new products
- Organizing related company’s events and exhibitions
- Reporting marketing performance metrics and KPIs
- Spends 50% Office: 50% Field time
Bachelor’s degree in marketing, Nutrition or pharmacy
A minimum of three years’ experience as a medical representative or related marketing field
Excellent command of written and spoken English
High level of knowledge in Microsoft applications (Excel, Power Point..)
Valid driver's license
Resident in Ramallah area