| JOB RESPONSIBILITIES |
| Creates an effective annual brand activation plan for all the activities to be performed in each account with detailed time line. |
| Builds and maintains a calendar of brand activation events (campaigns, health days,…….etc) |
| Prepares the contracts between the company & the accounts including the sales target for each account & all the activities to be performed in this account. |
| Manages all the marketing activities for the selected brands in the assigned accounts according to the contract. |
| Manages all the POS activities through either the beauty advisors or outsourced company |
| Coordinates with the product managers to set the marketing activities through the marketing budget of each brand |
| Coordinates with the digital marketing department in all the issues related to the accounts’ digital platforms. |
| Follows-up & facilitates the execution of the activities in the contract from the POS team. |
| Builds and maintains long-term trusting relationships with the accounts’ KOLs |
| Responsible for the achievement of the sales target in the contract of each account |
| Monitoring & reporting the competitors’ activities in the market |
| Chooses the appropriate marketing activities from the different available tools such as (health days, shelf renting, shelf talker, ads in magazines, light boxes, c-thru,………..etc) according to the agreement with the account. |
| Maintains consistency and highly visible presence of the products in the assigned accounts |
| Assists in identifying growth opportunities for client sales and marketing initiatives. |
| Supports in the development and execution of the trade and shopper marketing strategy, |
| Keeping the business up to date with the latest activation tools and trends |
| Applying the company policies and work for achieving its goals according to the ethics, rules & regulations. |
| Performing any other task assigned by the direct manager related to the field of work. |
EDUCATION / EXPERIENCEEducation:Bachelor degreeComputer Skills :Excellent MS office & internet browsingLanguages:Very good English & Arabic (written & spoken)Ideal experience :2 years’ experience in same position in a reputable company5 years’ experience in trade marketing in a reputable companyExcellent leadership skillsExcellent relation with the KOLs in the pharmacies & pharmacies management specially in the chain pharmacies Excellent planning & time management skills